2. Whyte's ideas and Norman's concepts were similiar in that they both were geared toward the behavioral and reflective design aspects. In an example, Whyte appealed to behavioral design when talking about trash cans. He notes that the trash can was a failure as a container to hold garbage but succeeds as a shelf, table, desk,stand,and footrest for a passerby.He appealed to reflective design when he talks about the concept of a good street giving off a homely sense. Whyte's and Norman's ideas about the visceral aspect of design were different. Norman believes the the visceral design is one of the more important factors because it deals with the initial reaction from the consumer that makes them want a product , the "wow factor". Whyte believes that too much good taste from designers with the same good taste results is bland conformity.
3.To analyze and urban area I would use the following checklist:
- Stores along the frontage
- Doors and window on the street
- Building flushed onto the sidewalk
- Basic amenities have good relation to its use
- Second-story activity with windows
- Seating
- Trees
- Sidewalk (broad enough)
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